Cam Martin Creative

Elevate Your Brand’s Narrative With The Last Creative Writer You’ll Ever Need

I’m Cam, a global copy & content writer for the travel and hospitality industry.

As an accomplished travel writer and content creator, I’ve partnered with leading luxury brands like Regent, InterContinental, IHG, Buckingham & Lloyd’s, Ikonic Yachts, and others to craft narratives that not only reflect each brand’s unique voice but also resonate deeply with their audience. I inhabit the intersection of explorer and storyteller, giving me a dual perspective that enriches every piece of writing I create.

With a solid foundation in SEO and a track record of compelling travel writing, I know how to engage readers, sparking curiosity and inspiring action with authenticity and insight. Whether it’s redefining luxury experiences or bringing boutique hotels to life through vivid storytelling, my approach is tailored to elevate your brand and captivate your ideal clientele.

Interested in elevating your brand’s narrative? Let’s connect and craft something unforgettable.

Email Me

Testimonials

Cameron’s writing style vividly conveys the splendor of our resorts, enticing readers with a virtual taste of the luxury experiences we provide. His understanding of SEO and how to influence readers amplifies our online reach, while his collaboration style and quick turnover make him an exceptional creative partner. He is truly one of the most versatile writers I have come across. Highly recommend!

Julie Loyon
Head of Marketing | InterContinental

Cam is a delight to work with – communicative, efficient, and extremely professional. He consistently produces top-notch content that exceeds expectations, all within the agreed-upon deadlines. I highly recommend Cam for any writing project; his reliability and quality of work make him a standout writer.

Guillaume De Corlieu
Owner, Broker | Corcoran St. Barth’s

Cameron’s captivating narratives have elevated Zion Magazine’s content and propelled our brand within the luxury travel sphere. His timely deliverables and openness to creative direction is as impressive as his writing. For anyone seeking to enrich their brand’s appeal, Cam Martin is a top-tier choice.

Emily Lab
Owner | Zion Magazine St. Barth’s

Cameron approached us with his skills and proceeded to create a few critical pieces of writing for our brand and property descriptions. These pieces really captured the essence of our brand, plunging the reader into what it’s like to experience our properties firsthand. The copy was so well done, and it also worked very well for SEO purposes. Extremely pleased with Cam and his work!

Natacha Chaudhary
Sr. Marketing Manager | Buckingham & Lloyd’s

Travel Copywriting & Content Services

SEO Blogs, Guides, & Content

Create momentum with inspirational content to keep your brand competitive, unique, and fresh.

Website Copywriting

Prospective customers are always comparing options, making it imperative to have beautifully written website copy that transports the reader and influences action.

Listing Descriptions

Whether it’s a third-party listing or your own website, having a catchy title and property description can be the difference between whitespace and a waitlist.

Pre-Opening Copy + Content

You only have one chance to make a great first impression, so it’s crucial that your voice is compelling, unique, and consistent.

Newsletters/Email Marketing

Influence your email list with fresh and informative newsletters to stay top-of-mind with your audience.

In-House Collateral

From direct mail to signage, every piece of consumer-facing collateral is crucial in creating loyal super fans.

Brand Story Development

Craft your brand’s core story that connects emotionally with audiences. Utilize narrative techniques that not only tell who you are but also why you matter, ensuring your brand’s ethos and values resonate deeply with guests.

Experience Descriptions

Go beyond standard property descriptions to highlight the unique experiences your brand offers. Create immersive, sensory-rich content that paints a vivid picture of what guests can expect, turning simple stays into memorable adventures.

Video Scriptwriting

Provide scripts for promotional videos that tell your story visually and verbally, enhancing engagement through dynamic storytelling that complements your marketing strategy.

Social Media Campaigns

Design targeted social media content strategies that captivate and engage, using the psychology of sales to create posts that are not only likable but shareable and conversion-focused.

Customer Journey Content Optimization

Map out and optimize the content for every step of the customer journey, ensuring each touchpoint is crafted to guide the customer closer to booking, using principles of sales psychology to maximize conversion rates.

Seasonal and Promotional Campaigns

Create compelling campaigns for holidays, seasonal peaks, and special promotions, using storytelling to create urgency and enhance bookings during critical sales periods.

Sustainability-Focused Content

Highlight your brand’s commitment to sustainability through in-depth features on your green practices, partnerships with eco-friendly initiatives, and contributions to local communities, aligning with the values of today’s eco-aware traveler.

Partnership Content

Coordinate with tourism boards, local businesses, and influencers to create co-branded content that leverages their audiences and credibility, creating synergistic marketing efforts that amplify reach and impact.

Cultural Insights Content

Provide in-depth guides and articles that offer cultural insights and local secrets, positioning your brand as a knowledgeable insider that enhances the travel experience for guests seeking authentic encounters.

Inspiring Discovery Through Powerful Storytelling

Simply put, I am your connoisseur of captivating, narrative-led copywriting designed to influence and inspire your audience into action. My purpose is to weave irresistible stories that resonate with your readers, creating an enduring preference for your brand over a sea of alternatives.

Why I’m The Last Creative Writer You’ll Ever Need

Sales Psychology Expert

Leveraging my background in sales psychology as a former executive, I produce content that captivates and converts, skillfully guiding reader actions with compelling calls to action.

Author & Brand Storyteller

Currently penning ‘Love Letters of a Traveler’ and a seasoned contributor to luxury lifestyle magazines, I craft brand stories that resonate deeply and forge lasting connections/emotions.

Versatile Industry Insight

Drawing from my broad experience in tech, luxury, real estate, and others, I infuse travel content with diverse industry insights, enriching narratives and broadening appeal.

Proactive Creative Partner

I integrate closely with marketing teams to deliver seamless content solutions from concept to execution, ensuring every project reflects our collaborative vision.

Living The Traveler’s Dream

I live what I write. Always traveling, I experience what engages globetrotters firsthand, bringing authentic insights to content that resonates with and inspires your audience.

Proven Audience Engagement

Founder of the fast-growing travel blog Havoc on Holiday, I’ve grown a dedicated community of 20,000 followers, proving my ability to engage and retain a travel-loving audience effectively.

Travel Writing Areas of Expertise

Hotel & Resort Copywriting
Specializing in creative copy for hotels, inns, and B&Bs, I craft high-impact narratives that enhance guest appeal and increase bookings.

Vacation Rental Copywriting
I tailor powerful descriptions and engaging content for vacation rentals that capture the essence of each property and drive more bookings.

Adventure & Tour Copywriting
Working with adventure brands and tour operators, I utilize the unique selling power of adventure-focused content to boost inquiries and convert bookings.

Lifestyle Copywriting

I create sophisticated and memorable content for high-end lifestyle brands, enhancing their global appeal and customer engagement.

Destination Marketing Copywriting
Collaborating with tourism boards and travel marketing groups, I develop captivating content that promotes destinations and maximizes visitor interest.

Cruise & Leisure Copywriting
From ocean liners to river cruises, I provide enticing copy that highlights the leisure and luxury of cruise experiences, attracting a diverse clientele.

Culinary & Restaurant Copywriting

Blending narrative expertise with culinary passion to create enticing content for culinary brands celebrating flavor profiles, dining experiences, and the culinary artistry that defines each venue, drawing in food enthusiasts and casual diners alike.

Eco-Wellness & Sustainable Travel Copywriting

Creating engaging content for eco-friendly and wellness destinations, promoting sustainability and wellness for travelers seeking rejuvenation and environmental consciousness.

Is Your Current Creative Truly Capturing The Spirit of Your Brand?

Take a moment to review your website and marketing materials. Could they use a creative boost? Is your creative assets painting a vivid picture–influencing readers to trust your brand, or is there something missing?

If you think there’s room for improvement, connect with me to discover how dynamic, meticulously crafted copy can set your offerings apart, build enduring relationships, and establishing trust with your audience.

Together, we’ll transform your creative strategy into a powerful tool that differentiates your experiences from the competition. Ready to elevate your travel brand? Let’s chat and unlock your full potential.

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